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Be part of a milestone year for Empire State Ride as we strive to hit $10 million for 10 years.

Empire State Ride is more than an adventure across New York State. It’s the chance to advance cancer research from the seat of your bike. The funds raised by our road warriors fuel life-saving cancer research that is changing the future.

Whether you’re joining us for the weeklong adventure or tackling the 500+ Mile Hometown Challenge, our team is here to help you exceed your fundraising goals.

Take the first steps to become a successful fundraiser!

Set up your fundraising dashboard

Let everyone know WHY you are riding in Empire State Ride. Upload a photo of you on a bike, or with the person you are riding for. Personalize the copy on the page. The more information you can share with potential donors, the better!

Collect your thoughts

To be a great fundraiser, you’ll need to ask your friends, family and neighbors in the most effective way possible. Be direct and honest about why you chose to take on this 500+ miles challenge. Then, make a list of EVERYONE you want to ask and send it out.

Say thank you!

Order note cards, send an email, send a text or make a phone call. Make sure your donors know how important their support is! When you thank them, also ask them to spread the word.

Fundraising tools

Check out these helpful tools that you can use to crush your fundraising goal!

Design and sell custom shirts!

Empire State Ride has partnered with crowdfunding partner, Bonfire, to enable riders a cost-free and fun way to fundraise. 100% of campaign profits from the shirts you sell will be sent to your Empire State Ride fundraiser. Bonfire will handle printing and shipping the shirts to supporters!

Connect to Facebook

Facebook fundraising is the easiest way to meet your $3,500 commitment. On average, participants who use Facebook raise $1,300 more than those who don’t utilize Facebook fundraising.

With just a few clicks from your fundraising dashboard, you can link it directly to your personal Facebook page. Click below to learn more about how to increase your fundraising potential by connecting your fundraiser to Facebook.

ESR MyHub App

Take your Empire State Ride experience to the next level and start fundraising today by downloading the ESR MyHub app. Customize your fundraising page, create a Facebook fundraiser, text donation requests to loved ones, join challenges, sync with Strava and more.

iPhone with the Empire State Ride My Hub app

Make your own poster

Create your own ESR 8.5×11 poster as a PDF, and print it out to promote why you ride and how much you hope to fundraise. Then, hang your poster up at work, school or local stores in your town!

Social media and email tools

Imagery ready for your social media feed!

I'm riding 500+ miles to end cancer Facebook profile pic overlay
Facebook photo frame
Email Signature: 500+ Miles to End Cancer, donate to my Empire State Ride, and
Email Signature

Print materials

A poster with A man in front of Niagara Falls holding his bike above his head. A quote reads "it's the hardest ride you'll ever love."
Recruitment poster
A poster with smiling Empire State Ride cyclists and a quote reading "Everybody's brave when they're challenged with something" and registration information
Recruitment poster
Poster with cyclist giving the peace sign and fields to fill in name, fundraising goal, and why you ride
Fundraising poster
Poster with cyclists and fields to fill in name, fundraising goal, and why you ride
Fundraising poster
Custom Empire State Ride business cards urging readers to support the ride by donating via QR code or at
Custom Business Cards
A sheet for tracking donor names, address, email, amount, and cash or check
Donation Tracking Sheet
Folded notecards with the Empire State Ride logo
Blank Notecards
Prewritten fundraising letter template with the Empire State Ride logo
Sample Fundraising Letter
Fundraising Posters
Recruitment Posters

Fundraising rewards

We are grateful for all the hard work and dedication our riders put into fundraising, and we offer fundraising rewards for each level completed. **2024 Rewards are cumulative.**




Two cyclists on a bridge bump their fists in the air and smile

Matching gifts

Double your impact. Many employers offer programs that match employees’ charitable donations dollar for dollar, so make sure to find out if your company has a matching gift program and ask your donors to check, too!

To find out if a company has a matching gifts program, review our matching gifts page. If you don’t find your employer’s name using the search function, contact your HR department to see if your company offers a matching gifts program.

If your company does participate, request a matching gift form, fill it out and mail it to:
Empire State Ride
Roswell Park Alliance Foundation
Elm & Carlton Streets
Buffalo, NY 14263

Your matching contribution will be credited towards your fundraising goal once it has been received. Matching gifts can sometimes take three to four months to be processed by your employer.


Please contact the Empire State Ride team at 716-845-3179 or

Connect with us!

Contact info

Proceeds directly benefit

Copyright 2023.
Roswell Park Alliance Foundation